Ngo-Septhemba 22 eSt. Petersburg izoba nomhlangano wezinhlangano zabameli bebhizinisi lokukhangisa, abathengisi nabaphathi be-PR.
Ngokwezibalo zakamuva, umuntu oyedwa omdala unamabhanantshi angaphezu kuka-1 700 ngenyanga - ngesikhathi esifanayo, i-CTR yesilinganiso ayidluli i-0.11%! Abasebenzisi bamane bengaqapheli ukufakwa kokukhangisa. Ezimweni ezinjalo ngaphambi kokuba abathengi babuze umbuzo - indlela yokudlulisela ulwazi kuzilaleli ezihlosiwe? Yilokho okuzoxoxwa ngakho emhlanganweni wezemfundo "Amafomethi amasha wokukhangisa", ahlelwe ngumshicileli we-Inthanethi WP Media. Ochwepheshe benkampani bazokutshela ngamafomu amasha futhi asebenzayo ekusebenzisaneni nezilaleli ezihlosiwe, azocabangela into ebonakalayo ye-"blindness banner", azochaza amathuba okukhangisa okuthembisayo esibonelweni sabakhangisi abaphezulu beWP Media holding.I-seminar ixoxa ngezinkinga:- Ungathola kanjani okuningi ukubekwa kwesikhangiso sakho
- Indlela yokwenza amabhanela abezindaba aphumelele kakhulu
- Indlela yokuheha izethameli zekhwalithi nezithembekile ngokuncintisana
- Izinketho zokuqalisa ukusekelwa kwe-PR
- Izindlela zokuthuthukisa umkhiqizo ngokusebenzisa ukukhangisa komdabu
- Okwenza ibhekhi isebenze ngokuxhumana nomphakathi kunenzuzo kakhulu
- Indlela yokuhlola ukusebenza kwamafomethi amasha