Izindaba ezinhle kubo bonke abalandeli bezembatho zentsha ezithakazelisayo: brand TOPSHOP no-TOPMAN manje ziyatholakala esitolo se-intanethi i-Lamoda.ru! Futhi lokhu kusho ukuthi ukuthenga izingubo kanye nezesekeli zemikhiqizo yaseBrithani eyavela kuqala emakethe yaseRussia e-intanethi isheshe kakhulu futhi elula kakhulu kunangaphambili: ngaphandle kokukhokhelwa kwangaphambili, ngaphandle kwemigqa yokuziqhenya ezitolo, ikhono lokuzama ngaphambi kokuthenga futhi okubaluleke kakhulu - ngokushesha futhi ukulethwa kwamahhala.
U-Nils Tonzen, isikhulu esiphezulu ne-co-founder yeLamoda, wathi: "Inhloso yethu ukudala indawo ehlukile yendawo ye Network of Russia neCIS. Uhla lwethu luhlanganisa imikhiqizo engaphezu kuka-1 000 futhi luhlanganisa uhla olugcwele lwezitayela nezindawo ezahlukene zamanani. Ukusebenza emkhakheni wokuhweba kwe-inthanethi, sikwazi ukuphendula masinyane izidingo nezifiso zabathengi bethu. Siyajabula kakhulu ngokuba yisitolo sokuqala se-intanethi eRussia, lapho imikhiqizo ye-TOPSHOP ne-TOPMAN izomelwa khona. Umqondo nesitayela salezi brand zilungele amakhasimende akwaLamoda. Ngiyaqiniseka ukuthi ukusabela kwamakhasimende ethu kuzoba kuhle kakhulu. "
Mayelana ne-Lamoda
U-Lamoda ungumthengisi ohamba phambili we-intanethi wezembatho, izicathulo nezesekeli eRussia naseCIS, emele imikhiqizo engaphezu kwezigidi ezimbili kanye nemikhiqizo engu-1000 eyiqiniso emhlabeni wonke. Le nkampani izama ukuhlinzeka amakhasimende ngekhethelo eliphezulu lemikhiqizo yefayili kuwebhu kanye nenkonzo enhle kakhulu. I-Lamoda inikeza ukuthumela mahhala, kufaneleka ngaphambi kokuthenga kanye nekhono lokubuyisa izinto zingakapheli izinsuku ezingu-365. Ngenxa ye-LM Express, insizakalo yayo yokuthutha, kanye nensizakalo yayo yokusabalalisa, inkampani inikeza izimpahla ngosuku olulandelayo ngemuva kokubeka umyalo emadolobheni angaphezu kuka-80 aseRussia naseKazakhstan. Okwamanje, uLamoda usebenza eRussia, Kazakhstan, eRiphabhliki yaseBelarus nase-Ukraine. Le nkampani yasungulwa ngo-2011 nguNiels Tonsen, uFlooran Jansen, uBurkhard Binder noPicinik Picker.
I-TOPSHOP kuzinombolo
I-TOPSHOP inezitolo ezingu-319 e-UK, kanye nama-franchise angu-137 angamazwe ngamazwe asebenza emazweni angu-40. E-US, i-TOPSHOP imelwe ezitolo ze-flagship, ngo-Ephreli 2015 inani lazo lizofinyelela ku-9. I-TOPSHOP ibuye ithengiswe ezindaweni ezingu-52 ze-Nordstrom kulo lonke elase-United States.
Isayithi i-TOPSHOP.COM idonsela ngokulinganiselwa ngaphezu kwezigidi ezingu-4.5 ukuvakashelwa ngesonto; Imikhiqizo emisha engaba ngu-400 ivela kusayithi njalo ngesonto futhi ithunyelwa emazweni angu-110. Ihlinzeka ngamapulatifomu okusebenzisana e-UK, e-USA, eJalimane, eFrance, kanye nasezimakethe ezine ezinkulu kakhulu zase-Asia: eSingapore, eMalaysia, eThailand nase-Indonesia.
Sekuyiminyaka engu-12, i-TOPSHOP isekela uhlelo lwe-NEWGEN lokuhlonza ithalenta yeBritain Fashion Council, lapho abakwa-234 abakwazi ukuqala ibhizinisi embonini yefashini.
I-TOPMAN ngezibalo
I-TOPMAN inezitolo ezingama-254 e-UK, kanye nama-franchise angama-153 angamazwe angamazwe angama-30. E-US TOPMAN imelwe ezitolo ze-flagship, ngo-Ephreli 2015 inani lazo lizofinyelela eziyisishiyagalombili. I-TOPMAN ibuye ithengiswe ezitolo ezingu-525 ze-Nordstrom kuwo wonke ama-United States.
I-TOPMAN.COM idonsela ngokulinganisa ukuvakashelwa kuka-800,000 ngesonto; Imikhiqizo emisha engaba ngu-100 ibonakala kusayithi njalo ngesonto futhi ithunyelwa emazweni angu-110. Ihlinzeka ngamapulatifomu okusebenzisana e-UK, e-USA, eJalimane, eFrance, kanye nasezimakethe ezine ezinkulu kakhulu zase-Asia: eSingapore, eMalaysia, eThailand nase-Indonesia.
Iminyaka emihlanu i-TOPSHOP isekela uhlelo lwe-NEWGEN lokuhlonza ithalenta yeBritain Fashion Council, ngenxa yokuthi abaklami abangu-25 bakwazi ukuqala ibhizinisi labo.
Futhi, i-TOPMAN iye yasungula uhlelo lwe-MAN iminyaka engu-10 kuhlaka lokubambisana ne-Fashion East inhlangano, enikeza abakhiqizi bokuqala ithuba lokubamba iqhaza kwiLondon ye-London Fashion. Phakathi nalesi sikhathi, i-MAN yesekela abaqambi abangaphezu kuka-20.