Kungenzeka ukuhleka lesi siphakamiso, uma kungenjalo ngesimo esesabekayo esiye sathuthukiswa ngokuphathelene nomkhuba owandayo wokugwedla "ukukhwabanisa". Isibonelo, e-UK, ingxenye yesithathu yabantwana idla i-chips nsuku zonke, okunye okubili kwezintathu kusetshenziselwa izikhathi eziningana ngesonto. Futhi ngokuvamile, abaseBrithani bagcwalisa amaphakethe ayisithupha ayizinkulungwane ngonyaka, okuhambisana neyodwa ithani lama-chips njalo ngomzuzu noma amaphakethe angu-100 umuntu ngamunye. I-sacku ebizwa nge "perekuson" ngosuku - njengabantwana abaningi baseBrithani elikhulu manje abatholayo - inikeza iresidi eyengeziwe yokudla kwabo amalitha amahlanu amafutha yemifino ngonyaka. Lokhu kakade kungakhulumi ngamafutha, ushukela nosawoti, okukhona nalabo abangenacala ngamaphakethe agcwalise amashalofu esitolo ekhoneni, esitolo noma esiteshini segesi.
Ukusebenzisa izincomo zabososayensi nabathengisi, ezinye izinkampani ezinkulu zokukhiqiza, ngaphezu kwezinhlobo ezithakazelisayo nemibala ekhanyayo, njalo zisebenzisa futhi zithuthukise izindlela zokuthonya amafihlethi ethu okunambitheka, ngokuzibeka ngokoqobo emgodini we-"depend-dependence".
Umdlali wezokudla uMichael Moss uhlaziye imiphumela yemisebenzi yezinhlanzi zokudla okweminyaka embalwa emisebenzini "yokulunga" futhi wabonisa indlela lezi zips ezivela emlonyeni wesimo esibukeka ngayo ezineminyaka engamashumi ayisikhombisa ezishintsha abe uhlobo lobuchopho lobuchopho oluhlasela ngokunembile izikhungo ezithile zobuchopho bethu ngosizo lwe-chemistry "yesifiso esinesifiso" salomkhiqizo . Ezinye izingxenye zamakhemikhali ezigcoba usawoti, amafutha kanye noshukela, okuthiwa "ukunambitheka kokunambitheka", sebenzisa inzwa yezintathu ezibekwe ngenhla nangemuva komlomo. Kulo lwazi luthunyelwa ngokuqondile ebuchosheni. Indlela enjalo encane yenza kube lula ukuhlola amazinga afanele esithako ngasinye kwimikhiqizo eluhlaza. Izisebenzi zokuzithandela eziqashiwe zihlola umkhiqizo ukunambitha, ukuhogela nezinye izinzwa. Inani elihle likasawoti, amafutha kashukela (okuyinto equkethwe isitashi) athumela izimpawu zokuzijabulisa ebuchosheni, ethi iphuzu lokuthokoza liyabanjwa. UDkt. Moss uphikisa ukuthi kunesifiso esinqunyiwe sokunambitheka kwalezi zingxenye ngobuchopho, futhi akunakwenzeka ukumelana nalokhu. Ngaphezu kwalokho, isimo lapha sifana nezidakamizwa: uma sidla kakhulu ukudla okunjalo, kunzima kakhulu ukuthola ubuchopho bethu emva kokudla, okwenza ukuba sidle lezo "crispy" ngaphezulu. Njengoba izidakamizwa zokulutha izidakamizwa zifuna ukuthola umthamo, ngakho-ke "i-chip-dependent" izofuna ukunambitheka kwabo.
Ubani owayengacabanga ukuthi i-chip-cracking iyayilinga kangaka ngenxa yokuthi "i-crunchiness" yayo ehlanjululwe ngokwesayensi? Ngisho nokubheka abadayisi bezitimela kuye kwaqaphela lokhu. UDkt. Moss uthi iphuzu lokuphumula elihle lichazwe. Iphuzu liwukuthi i-crunch of chiwed chips iyakuthandeka kakhulu ekulaleleni lapho imihlathi iminywe amandla amabhilidi angu-4 nge-inch square.
Ilebula "Gourmet" (gourmet) ephaketheni nomkhiqizo kuphela ivuselela inzalo kuyo. Futhi uma udla kancane, akusizi kakhulu, ngisho noma wazi ukuthi izithako eziyodwa ziyingozi. Konke lokhu kuchazwa uthando lwethu lwezinkukhu.
Sikhokha impilo yethu ngokungaqiniseki okunjalo. Ukuhlukunyezwa kwe-chips, okungukuthi, ukusetshenziswa kwamafutha amaningi, ushukela nosawoti, kwandisa ingozi yokukhuluphala, ukucindezeleka komzimba, isifo sikashukela, isifo senhliziyo, umdlavuza. Izingane ziqinisekisiwe ukuwohloka kwempilo okulandelayo. Ngaphezu kwalokho, isayensi manje ithole ezinye izinsongo ezikhohlisayo ezivela ku-chips. Ngokwezifundo ezenziwa e-US nase-UK, i-cardiologist kanye nesondlo sokudla okunomsoco uDariush Mozaffarian (uDariush Mozaffarian) uthi i-chips yiyona eyinhloko enkulu ebhubheni lokukhuluphala e-US. Okuqukethwe kwe-caloric yemikhiqizo yokudla kuhlukile, imikhiqizo yamazambane iphakeme kakhulu, ikakhulukazi kuma-chips amazambane. Ngenxa yokufinyeleleka kwabo nemikhuba yokudla okunempilo, i-knick iyajwayela, ifuna ukuyidla ngokuningi. Ucwaningo lwezondlo ze-Harvard Medical School luthi ukuthi ezinsukwini zika-namuhla izinga le-starch ne-carbohydrate elicwengile kakhulu kangangokuthi ngisho nesinye isikhwama esingaphezulu singaphazamisa ibhalansi ne-insulini ekhona egazini lethu. Ukungalingani okunjalo kunciphisa umuzwa wokukhathala, ukwandisa indlala, okuholela ekwandeni kwesamba sokudla okudliwe ngesikhathi usuku. Kuba nzima ukudla esinye isikhwama, ngoba izingxenye zikhona ezincane. Izinga eliphezulu le-insulin liholela esikhumbeni nasesifo sikashukela.
Naphezu kwazo zonke izinkinga ezihlobene nokusetshenziswa ngokweqile, izindlela zokuthonya izingane - abathengi abakhulu be-chipsons - ziyamangalisa futhi zikhohlisayo. Ngenxa yokuheha ama-celebrity banners, kungenzeka ukuthi ubambe ubuchopho obusha ngaphansi kwethonya "lokuthembela kwi-chip". Lapho i-cartoon iphazamiseka eNgilandi ngenxa yokukhangisa, lapho isithombe sezitho zenyama zesiNgisi uGary Lineker sidumisa ama-chips "Abahamba ngezinyawo", akungabazeki ukuthi kusasa lezi zikhwama zizoqedwa emashalofini. I-Idol yabalandeli bebhola lezinyawo zamanje uLeonel Messi nge-adware, efakwe emigwaqweni yimuphi umuzi omkhulu kuwo wonke amazwekazi, enomusa wokubamba isikhwama se "Lays". Ungama kanjani lapho? Isifo sokukhuluphala emazweni amaningi sikhula, ngakho-ke izingcingo zizwakala ngokuzwakalayo ngesimo sengqondo esinomthwalo wemfanelo ekukhangiseni kwemikhiqizo yokudla.
Akufanele sikhohlwe ngomthwalo wemfanelo yabazali abakhohlisayo ngokwabo izingane zabo nge-chips. Ukuqoqa ukudla kwasekuseni kwengane esikoleni, umama oyedwa kuphela kulabo abayishumi abafaka isikhwama sesidlo esiphekiwe esingaphansi kwesangweji. Abanye bathanda ukuthulela imikhiqizo ye-confectionery emini yokudla kwasemini noma ... yebo, lezo zikhuphu ezifanayo. Odokotela bakhathazekile ukuthi kusukela ebuntwaneni, izingane "zihlala phansi" kwimikhiqizo enjalo. Ngempela, eqinisweni, bakhangwa yi-non-cardboard, kanye nama-flavour zokwenziwa nama-flavor enhancers aqukethe i-acrylamide ne-sodium glutamate. Lezi zithasiselo zamakhemikhali zingabangela ushintsho olungenakuguqulwa emzimbeni omncane, ozobe usuphenduka izifo ezimbi kakhulu.